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Trong nh&#7919;ng n&#259;m g&#7847;n &#273;&acirc;y, t&#7915; kh&oacute;a &ldquo;reviewer&rdquo; &#273;&atilde; ng&agrave;y c&agrave;ng tr&#7903; n&ecirc;n ph&#7893; bi&#7871;n v&agrave; b&#7841;n c&oacute; th&#7875; nh&#7853;n th&#7845;y s&#7921; t&#259;ng tr&#432;&#7903;ng &#273;&aacute;ng k&#7875; c&#7911;a n&oacute; tr&ecirc;n nh&#7919;ng trang t&igrave;m ki&#7871;m. Kh&ocirc;ng nh&#7919;ng th&#7871;, ch&uacute;ng ta d&#7877; d&agrave;ng b&#7855;t g&#7863;p nh&#7919;ng &ldquo;reviewer&rdquo; khi &#273;ang l&#432;&#7899;t tr&ecirc;n c&aacute;c k&ecirc;nh m&#7841;ng x&atilde; h&#7897;i nh&#432; TikTok, Facebook, Instagram,.. V&#7853;y th&igrave; ch&iacute;nh x&aacute;c, &ldquo;reviewer&rdquo; l&agrave; ai v&agrave; h&#7885; l&agrave;m nh&#7919;ng g&igrave;? B&agrave;i vi&#7871;t n&agrave;y s&#7869; gi&#7843;i &#273;&aacute;p t&#7845;t c&#7843; nh&#7919;ng th&#7855;c m&#7855;c c&#7911;a b&#7841;n. V&igrave; v&#7853;y, n&#7871;u b&#7841;n mu&#7889;n tr&#7903; th&agrave;nh m&#7897;t &ldquo;reviewer&rdquo; chuy&ecirc;n nghi&#7879;p th&igrave; &#273;&#7915;ng b&#7887; qua b&agrave;i vi&#7871;t n&agrave;y nh&eacute;! &#272;&#7875; vi&#7879;c t&igrave;m hi&#7875;u v&#7873; nh&#7919;ng s&#7843;n ph&#7849;m ho&#7863;c d&#7883;ch v&#7909; m&agrave; kh&aacute;ch h&agrave;ng quan t&acirc;m tr&#7903; n&ecirc;n d&#7877; d&agrave;ng h&#417;n, nh&#7919;ng &ldquo;reviewer&rdquo; &#273;&atilde; xu&#7845;t hi&#7879;n tr&ecirc;n c&aacute;c trang m&#7841;ng x&atilde; h&#7897;i v&agrave; mang &#273;&#7871;n nh&#7919;ng ti&#7879;n &iacute;ch v&ocirc; c&ugrave;ng c&#7847;n thi&#7871;t cho t&#7845;t c&#7843; m&#7885;i ng&#432;&#7901;i, &#273;&#7863;c bi&#7879;t l&agrave; nh&#7919;ng ng&#432;&#7901;i c&oacute; cu&#7897;c s&#7889;ng b&#7853;n r&#7897;n.&nbsp;<h3>&nbsp;</h3><h2>1. V&#7853;y Reviewer l&agrave; g&igrave;?</h2>&nbsp;Reviewer l&agrave; nh&#7919;ng ng&#432;&#7901;i &#273;&#432;a ra &#273;&aacute;nh gi&aacute; v&agrave; chia s&#7867; tr&#7843;i nghi&#7879;m c&#7911;a h&#7885; v&#7873; nh&#7919;ng s&#7843;n ph&#7849;m ho&#7863;c d&#7883;ch v&#7909; m&agrave; h&#7885; &#273;&atilde; s&#7917; d&#7909;ng tr&#432;&#7899;c &#273;&oacute;. &#272;i&#7873;u n&agrave;y s&#7869; gi&uacute;p t&#7879;p kh&aacute;ch h&agrave;ng ti&#7873;m n&#259;ng, nh&#7919;ng ng&#432;&#7901;i &#273;ang quan t&acirc;m t&#7899;i s&#7843;n ph&#7849;m c&oacute; g&oacute;c nh&igrave;n ch&#7911; quan h&#417;n t&#7915; ng&#432;&#7901;i &#273;&atilde; tr&#7921;c ti&#7871;p s&#7917; d&#7909;ng s&#7843;n ph&#7849;m. T&#7915; &#273;&oacute;, h&#7885; s&#7869; &#273;&#432;a ra quy&#7871;t &#273;&#7883;nh c&oacute; mua h&agrave;ng hay kh&ocirc;ng.&nbsp;B&ecirc;n c&#7841;nh vi&#7879;c nh&#7919;ng reviewer tr&#7921;c ti&#7871;p mua h&agrave;ng v&agrave; s&#7917; d&#7909;ng, nhi&#7873;u nh&atilde;n h&agrave;ng c&#361;ng s&#7869; g&#7917;i s&#7843;n ph&#7849;m cho h&#7885; ho&#7863;c m&#7901;i h&#7885; s&#7917; d&#7909;ng d&#7883;ch v&#7909; c&#7911;a m&igrave;nh &#273;&#7875; qu&#7843;ng b&aacute; v&agrave; t&#259;ng &#273;&#7897; nh&#7853;n di&#7879;n cho th&#432;&#417;ng hi&#7879;u. C&aacute;c th&#432;&#417;ng hi&#7879;u &#273;&oacute; &#273;&atilde; t&#7853;n d&#7909;ng tri&#7879;t &#273;&#7875; s&#7921; b&ugrave;ng n&#7893; m&atilde;nh li&#7879;t c&#7911;a c&aacute;c reviewer tr&ecirc;n m&#7841;ng x&atilde; h&#7897;i &#7903; th&#7901;i &#273;&#7841;i 4.0 &#273;&#7875; c&oacute; th&#7875; ti&#7871;p c&#7853;n th&ecirc;m kh&aacute;ch h&agrave;ng v&agrave; t&#259;ng doanh thu c&#7911;a m&igrave;nh nhi&#7873;u nh&#7845;t c&oacute; th&#7875;.&nbsp;Khi th&oacute;i quen mua h&agrave;ng online c&#7911;a c&aacute;c kh&aacute;ch h&agrave;ng ng&agrave;y c&agrave;ng tr&#7903; n&ecirc;n ph&#7893; bi&#7871;n h&#417;n, s&#7921; b&ugrave;ng n&#7893; c&#7911;a reviewer kh&#7855;p m&#7885;i n&#417;i th&#7921;c ch&#7845;t c&#361;ng l&agrave; &#273;i&#7873;u d&#7877; hi&#7875;u. B&#7903;i l&#7869;, v&#7899;i ph&#432;&#417;ng th&#7913;c mua h&agrave;ng online, kh&aacute;ch h&agrave;ng kh&ocirc;ng th&#7875; tr&#7921;c ti&#7871;p c&#7843;m nh&#7853;n v&agrave; d&ugrave;ng th&#7917; s&#7843;n ph&#7849;m ngay t&#7841;i ch&iacute;nh c&#259;n nh&agrave; c&#7911;a m&igrave;nh. Ch&iacute;nh v&igrave; th&#7871;, h&#7885; c&oacute; xu h&#432;&#7899;ng t&igrave;m &#273;&#7871;n nh&#7919;ng reviewer uy t&iacute;n tr&ecirc;n c&aacute;c k&ecirc;nh m&#7841;ng x&atilde; h&#7897;i &#273;&#7875; l&#7855;ng nghe nh&#7919;ng chia s&#7867; v&agrave; &#273;&aacute;nh gi&aacute; c&#7911;a nh&#7919;ng reviewer &#273;&oacute;. V&agrave; h&#7885; s&#7869; d&#7921;a v&agrave;o &#273;&oacute; &#273;&#7875; &#273;&#432;a ra c&aacute;c quy&#7871;t &#273;&#7883;nh mua s&#7855;m c&#7911;a m&igrave;nh. Ng&agrave;y nay, b&#7841;n c&oacute; th&#7875; th&#7845;y r&#7857;ng reviewer c&oacute; m&#7863;t t&#7841;i h&#7847;u nh&#432; t&#7845;t c&#7843; m&#7885;i n&#417;i tr&ecirc;n th&#7871; gi&#7899;i, trong &#273;&oacute; bao g&#7891;m c&#7843; Vi&#7879;t Nam. Khi nh&#7855;c t&#7899;i gi&#7899;i reviewer, ng&#432;&#7901;i ta th&#432;&#7901;ng nh&#7899; ngay t&#7899;i nh&#7919;ng g&#432;&#417;ng m&#7863;t quen thu&#7897;c nh&#432; YouTuber Ninh Tit&ocirc; chuy&ecirc;n review &#273;&#7891; &#259;n tr&ecirc;n k&ecirc;nh m&#7841;ng x&atilde; h&#7897;i c&#7911;a anh, TikToker V&otilde; H&agrave; Linh chuy&ecirc;n review &#273;&#7891; m&#7929; ph&#7849;m,...&nbsp;&nbsp;<h2>2. C&aacute;c ng&agrave;nh ph&#7893; bi&#7871;n d&agrave;nh cho reviewer hi&#7879;n nay</h2>&nbsp;Reviewer c&oacute; r&#7845;t nhi&#7873;u ng&aacute;ch &#273;&#7875; c&aacute;c b&#7841;n c&oacute; th&#7875; kh&aacute;m ph&aacute; v&agrave; th&#7917; s&#7913;c m&igrave;nh d&#7921;a tr&ecirc;n kh&#7843; n&#259;ng v&agrave; s&#7903; th&iacute;ch c&aacute; nh&acirc;n c&#7911;a b&#7841;n. H&atilde;y th&#7917; &#273;&#7885;c v&agrave; xem &#273;i&#7873;u g&igrave; c&oacute; th&#7875; ph&ugrave; h&#7907;p v&#7899;i b&#7841;n nh&eacute;!&nbsp;Review v&#7873; phim &#7843;nh, cu&#7889;n s&aacute;ch m&agrave; b&#7841;n y&ecirc;u th&iacute;ch Review v&#7873; &#273;&#7891; &#259;n - th&#7913;c u&#7889;ng Review v&#7873; m&#7929; ph&#7849;m&nbsp; Review v&#7873; th&#7901;i trang Review v&#7873; tr&#7843;i nghi&#7879;m &#273;i du l&#7883;ch Review v&#7873; s&#7843;n ph&#7849;m c&ocirc;ng ngh&#7879; nh&#432; &#273;i&#7879;n tho&#7841;i, m&aacute;y t&iacute;nh,...&nbsp;V&agrave; c&ograve;n r&#7845;t nhi&#7873;u nh&#7919;ng ch&#7911; &#273;&#7873; kh&aacute;c &#273;&#7875; review n&#7919;a n&ecirc;n &#273;&#7915;ng lo n&#7871;u b&#7841;n ch&#432;a th&#7845;y ch&#7911; &#273;&#7873; ph&ugrave; h&#7907;p v&#7899;i m&igrave;nh. &#272;&acirc;y ch&#7881; l&agrave; m&#7897;t s&#7889; g&#7907;i &yacute; d&#7921;a tr&ecirc;n nh&#7919;ng s&#7889; li&#7879;u g&#7847;n &#273;&acirc;y th&ocirc;i nha!&nbsp;&nbsp;<h2>3. Nh&#7919;ng &#273;i&#7873;u c&#7847;n c&oacute; &#273;&#7875; tr&#7903; th&agrave;nh reviewer chuy&ecirc;n nghi&#7879;p</h2>&nbsp;<h3>K&#7929; n&#259;ng vi&#7871;t l&aacute;ch</h3>&nbsp;D&ugrave; tr&#7903; th&agrave;nh m&#7897;t reviewer qua h&igrave;nh th&#7913;c video hay b&agrave;i vi&#7871;t, b&#7841;n &#273;&#7873;u c&#7847;n ph&#7843;i s&#7917; d&#7909;ng &#273;&#7871;n k&#7929; n&#259;ng vi&#7871;t l&aacute;ch c&#7911;a m&igrave;nh. V&#7899;i m&#7895;i n&#7873;n t&#7843;ng m&#7841;ng x&atilde; h&#7897;i kh&aacute;c nhau, b&#7841;n s&#7869; ph&#7843;i linh ho&#7841;t thay &#273;&#7893;i n&#7897;i dung c&#7911;a m&igrave;nh sao cho ph&ugrave; h&#7907;p v&#7899;i n&#7873;n t&#7843;ng &#273;&oacute;. V&igrave; v&#7853;y, vi&#7879;c trau d&#7891;i v&#7889;n t&#7915; ng&#7919; v&agrave; r&egrave;n luy&#7879;n kh&#7843; n&#259;ng vi&#7871;t content l&agrave; m&#7897;t vi&#7879;c c&#7847;n thi&#7871;t &#273;&#7875; tr&#7903; th&agrave;nh m&#7897;t reviewer t&agrave;i n&#259;ng.&nbsp;V&iacute; d&#7909;, n&#7871;u &#273;&oacute; l&agrave; nh&#7919;ng b&agrave;i &#273;&#259;ng tr&ecirc;n Facebook, b&#7841;n s&#7869; truy&#7873;n t&#7843;i nh&#7919;ng th&ocirc;ng tin c&#7911;a m&igrave;nh qua c&#7843; h&igrave;nh &#7843;nh v&agrave; caption c&#7911;a m&igrave;nh. C&ograve;n n&#7871;u &#273;&oacute; l&agrave; nh&#7919;ng video tr&ecirc;n TikTok hay YouTube, b&#7841;n c&#361;ng s&#7869; c&#7847;n ph&#7843;i ngh&#297; &yacute; t&#432;&#7903;ng v&agrave; vi&#7871;t k&#7883;ch b&#7843;n cho nh&#7919;ng video c&#7911;a m&igrave;nh &#273;&#7875; &#273;&#7843;m b&#7843;o ch&#7845;t l&#432;&#7907;ng t&#7889;t nh&#7845;t.&nbsp;<h3>K&#7929; n&#259;ng giao ti&#7871;p</h3>&nbsp;D&ugrave; &#7903; trong ng&agrave;nh ngh&#7873; n&agrave;o th&igrave; k&#7929; n&#259;ng giao ti&#7871;p c&#361;ng l&agrave; m&#7897;t k&#7929; n&#259;ng v&ocirc; c&ugrave;ng quan tr&#7885;ng. V&agrave; &#273;&#7889;i v&#7899;i m&#7897;t reviewer, &#273;&oacute; l&#7841;i l&agrave; k&#7929; n&#259;ng &#273;&#7863;c bi&#7879;t c&#7847;n thi&#7871;t v&agrave; mang t&iacute;nh &ldquo;quy&#7871;t &#273;&#7883;nh s&#7921; nghi&#7879;p&rdquo; c&#7911;a b&#7841;n &#273;&oacute; nha!&nbsp;Khi tr&#7903; th&agrave;nh m&#7897;t reviewer, b&#7841;n s&#7869; c&oacute; c&#417; h&#7897;i ti&#7871;p x&uacute;c v&#7899;i r&#7845;t nhi&#7873;u ng&#432;&#7901;i. &#272;&oacute; c&oacute; th&#7875; l&agrave; ch&iacute;nh nh&#7919;ng kh&aacute;n gi&#7843; &#7911;ng h&#7897; v&agrave; theo d&otilde;i b&#7841;n hay nh&#7919;ng &#273;&#7841;i di&#7879;n &#273;&#7871;n t&#7915; c&aacute;c nh&atilde;n h&agrave;ng kh&aacute;c nhau. V&igrave; v&#7853;y, &#273;&#7875; c&oacute; th&#7875; giao l&#432;u v&agrave; h&#7907;p t&aacute;c su&ocirc;n s&#7867;, b&#7841;n c&#7847;n c&#7843;i thi&#7879;n k&#7929; n&#259;ng giao ti&#7871;p c&#7911;a m&igrave;nh &#273;&#7875; c&oacute; th&#7875; ho&agrave;n th&agrave;nh c&ocirc;ng vi&#7879;c c&#7911;a m&igrave;nh m&#7897;t c&aacute;ch t&#7889;t nh&#7845;t.<h3> Kh&#7843; n&#259;ng ph&acirc;n t&iacute;ch v&agrave; b&#7855;t k&#7883;p xu h&#432;&#7899;ng</h3>&nbsp;Lu&ocirc;n c&#7853;p nh&#7853;t c&aacute;c xu h&#432;&#7899;ng m&#7899;i nh&#7845;t l&agrave; k&#7929; n&#259;ng b&#7855;t bu&#7897;c ph&#7843;i c&oacute; c&#7911;a m&#7897;t reviewer gi&#7887;i. B&#7841;n c&#7847;n s&aacute;ng t&#7841;o nh&#7919;ng n&#7897;i dung thu h&uacute;t kh&aacute;n gi&#7843; v&agrave; vi&#7879;c s&#7917; d&#7909;ng m&#7897;t &ldquo;trend&rdquo; &#273;ang th&#7883;nh h&agrave;nh c&oacute; th&#7875; s&#7869; gi&uacute;p b&#7841;n.&nbsp; &nbsp;B&ecirc;n c&#7841;nh &#273;&oacute;, b&#7841;n c&#361;ng ph&#7843;i th&#432;&#7901;ng xuy&ecirc;n ph&acirc;n t&iacute;ch nh&#7919;ng m&#7889;i quan t&acirc;m c&#7911;a kh&aacute;n gi&#7843; trong ng&aacute;ch review b&#7841;n ch&#7885;n &#273;&#7875; &#273;&#432;a ra nh&#7919;ng n&#7897;i dung ch&#7845;t l&#432;&#7907;ng v&agrave; ph&ugrave; h&#7907;p nh&#7845;t c&oacute; th&#7875;. &#272;i&#7873;u n&agrave;y s&#7869; thu h&uacute;t s&#7921; ch&uacute; &yacute; c&#7911;a c&aacute;c kh&aacute;n gi&#7843; h&#417;n v&agrave; gi&uacute;p c&aacute;c nh&atilde;n h&agrave;ng d&#7877; d&agrave;ng t&igrave;m ki&#7871;m b&#7841;n.&nbsp; &nbsp;&#272;&#7891;ng th&#7901;i, b&#7841;n c&#361;ng c&#7847;n theo d&otilde;i nh&#7919;ng reviewer c&oacute; c&ugrave;ng ch&#7911; &#273;&#7873; v&#7899;i b&#7841;n &#273;&#7875; h&#7885;c t&#7853;p nh&#7919;ng &#432;u &#273;i&#7875;m c&#7911;a h&#7885; nh&#432; c&aacute;ch h&#7885; thu h&uacute;t ng&#432;&#7901;i xem, c&aacute;ch h&#7885; tri&#7875;n khai video c&#7911;a m&igrave;nh. V&#7853;y nh&#432;ng kh&ocirc;ng c&oacute; ngh&#297;a l&agrave; b&#7841;n &ldquo;copy&rdquo; y nguy&ecirc;n n&#7897;i dung c&#7911;a h&#7885; &#273;&acirc;u nha! H&atilde;y h&#7885;c t&#7853;p t&#7915; h&#7885; v&agrave; &#273;&#432;a ra nh&#7919;ng n&#7897;i dung &#273;&#7897;c &#273;&aacute;o &#273;&#7875; t&#7841;o ra d&#7845;u &#7845;n ri&ecirc;ng bi&#7879;t.&nbsp;<h3>M&#7903; r&#7897;ng ki&#7871;n th&#7913;c v&#7873; c&aacute;c n&#7873;n t&#7843;ng x&atilde; h&#7897;i</h3>&nbsp;V&#7899;i m&#7897;t reviewer, vi&#7879;c x&acirc;y d&#7921;ng nhi&#7873;u trang m&#7841;ng x&atilde; h&#7897;i m&#7897;t l&uacute;c kh&ocirc;ng c&ograve;n l&agrave; m&#7897;t &#273;i&#7873;u xa l&#7841;. V&igrave; v&#7853;y, &#273;&#7875; c&oacute; th&#7875; t&#7841;o ra m&#7897;t c&#7897;ng &#273;&#7891;ng l&#7899;n tr&ecirc;n nh&#7919;ng trang m&#7841;ng x&atilde; h&#7897;i &#273;&oacute;, b&#7841;n s&#7869; ph&#7843;i hi&#7875;u r&otilde; v&#7873; c&aacute;ch ch&uacute;ng ho&#7841;t &#273;&#7897;ng. M&#7895;i k&ecirc;nh s&#7869; c&oacute; nh&#7919;ng thu&#7853;t to&aacute;n ri&ecirc;ng v&agrave; th&#432;&#7901;ng xuy&ecirc;n thay &#273;&#7893;i n&ecirc;n b&#7841;n ph&#7843;i lu&ocirc;n c&#7853;p nh&#7853;t nh&#7919;ng ki&#7871;n th&#7913;c m&#7899;i &#273;&#7875; t&#7889;i &#432;u h&oacute;a n&#7873;n t&#7843;ng &#273;&oacute;. &nbsp;V&agrave; hi&#7879;n nay c&oacute; r&#7845;t nhi&#7873;u k&ecirc;nh m&#7841;ng x&atilde; h&#7897;i m&#7899;i c&agrave;ng ng&agrave;y c&agrave;ng ph&aacute;t tri&#7875;n, b&#7841;n c&#7847;n hi&#7875;u r&otilde; v&#7873; ch&uacute;ng tr&#432;&#7899;c khi &#273;&#7883;nh tham gia m&#7897;t n&#7873;n t&#7843;ng n&agrave;o &#273;&oacute; v&#7899;i t&#432; c&aacute;ch l&agrave; m&#7897;t reviewer.<h2> K&#7871;t lu&#7853;n</h2>&nbsp;Ch&#7855;c ch&#7855;n r&#7857;ng, vi&#7879;c tr&#7903; th&agrave;nh m&#7897;t reviewer kh&ocirc;ng h&#7873; d&#7877; d&agrave;ng nh&#432;ng c&#361;ng kh&ocirc;ng ph&#7843;i l&agrave; kh&ocirc;ng th&#7875; l&agrave;m &#273;&#432;&#7907;c. V&#7899;i nh&#7919;ng thay &#273;&#7893;i nhanh ch&oacute;ng c&#7911;a c&aacute;c n&#7873;n t&#7843;ng m&#7841;ng x&atilde; h&#7897;i, nh&#7919;ng reviewer lu&ocirc;n ph&#7843;i linh ho&#7841;t v&agrave; th&iacute;ch nghi v&#7899;i nh&#7919;ng bi&#7871;n &#273;&#7893;i &#273;&oacute;. V&igrave; th&#7871;, n&#7871;u c&oacute; &yacute; &#273;&#7883;nh tr&#7903; th&agrave;nh m&#7897;t reviewer trong t&#432;&#417;ng lai, b&#7841;n c&#7847;n c&acirc;n nh&#7855;c v&agrave; t&igrave;m hi&#7875;u th&#7853;t k&#7929; tr&#432;&#7899;c khi b&#7855;t &#273;&#7847;u.&nbsp;C&oacute; &yacute; ki&#7871;n cho r&#7857;ng, tuy reviewer &#273;&atilde; b&ugrave;ng n&#7893; trong nh&#7919;ng n&#259;m g&#7847;n &#273;&acirc;y, n&oacute; &#273;&atilde; tr&#7903; th&agrave;nh m&#7897;t th&#7883; tr&#432;&#7901;ng b&atilde;o h&ograve;a. B&#7841;n ngh&#297; sao v&#7873; &yacute; ki&#7871;n n&agrave;y? H&atilde;y &#273;&#7875; l&#7841;i b&igrave;nh lu&#7853;n b&ecirc;n d&#432;&#7899;i &#273;&#7875; ch&uacute;ng m&igrave;nh bi&#7871;t nh&eacute;! Ng&#432;&#7901;i vi&#7871;t v&agrave; thi&#7871;t k&#7871;: Nguy&#7877;n Minh H&#7857;ng&nbsp;&nbsp;

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