“KỸ NĂNG XÁC ĐỊNH GIÁ TRỊ”

LÀM THẾ NÀO ĐỂ HẠNH PHÚC

TRỐNG RỖNG

"VẬN MAY, PHẢI CHĂNG LÀ DO SỐ PHẬN?"

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<html><body>&ldquo;H&atilde;y l&agrave; m&#7897;t ng&#432;&#7901;i &ldquo;&#273;u trend&rdquo; th&ocirc;ng minh&rdquo;&nbsp;&nbsp;&ldquo;Trend&rdquo; l&agrave; xu h&#432;&#7899;ng, xu th&#7871;, l&agrave; nh&#7919;ng bi&#7871;n chuy&#7875;n trong m&#7897;t v&#7845;n &#273;&#7873;, hi&#7879;n t&#432;&#7907;ng x&atilde; h&#7897;i. C&ograve;n &ldquo;&#273;u trend&rdquo; l&agrave; khi m&#7897;t s&#7889; l&#432;&#7907;ng l&#7899;n ng&#432;&#7901;i &#273;&#7893; x&ocirc; theo &ldquo;trend&rdquo;, m&#7897;t ng&#432;&#7901;i l&agrave;m lan t&#7887;a &#273;&#7871;n 100 ng&#432;&#7901;i, 10000 ng&#432;&#7901;i&hellip;.Nh&#432;ng &#273;&atilde; g&#7885;i l&agrave; trend, ch&uacute;ng kh&ocirc;ng h&#7873; b&#7873;n v&#7919;ng, ch&uacute;ng ch&#7881; t&#7891;n t&#7841;i trong v&agrave;i ng&agrave;y, b&ugrave;ng l&ecirc;n r&#7891;i l&#7841;i t&#7855;t, ch&#7859;ng &#273;&#7875; l&#7841;i g&igrave;. Nh&#432;ng c&oacute; m&#7897;t trend ch&#7855;c c&oacute; l&#7869; ch&#7859;ng bao gi&#7901; l&agrave; c&#361;, &#273;&oacute; l&agrave; xu h&#432;&#7899;ng &ldquo;&#273;u trend&rdquo;.Trend v&#7873; &#273;&#7891; &#259;n, &#273;&#7891; u&#7889;ng, fashion r&#7845;t thu h&uacute;t &#273;&#432;&#7907;c gi&#7899;i tr&#7867;. Ch&#7881; c&#7847;n c&oacute; m&#7897;t ng&#432;&#7901;i n&#7893;i ti&#7871;ng ho&#7863;c nhi&#7873;u ng&#432;&#7901;i l&agrave;m, s&#7869; r&#7845;t nhi&#7873;u ng&#432;&#7901;i l&agrave;m theo. B&#7897; qu&#7847;n &aacute;o ai &#273;&oacute; m&#7863;c &#273;&#7865;p &#273;&#259;ng l&ecirc;n m&#7841;ng x&atilde; h&#7897;i, nhi&#7873;u ng&#432;&#7901;i chia s&#7867;, v&#7853;y l&agrave; h&ocirc;m sau ch&#7859;ng c&ograve;n b&#7897; &#273;&oacute; m&agrave; mua. M&#7885;i ng&#432;&#7901;i &#273;&#7863;c bi&#7879;t l&agrave; gi&#7899;i tr&#7867; r&#7845;t th&iacute;ch c&aacute;i m&#7899;i, th&#7845;y c&aacute;i g&igrave; n&#7893;i l&ecirc;n, m&#7885;i ng&#432;&#7901;i s&#7869; &ldquo;&#273;u trend&rdquo; lu&ocirc;n, m&agrave; kh&ocirc;ng &ldquo;&#273;u&rdquo; l&agrave; kh&ocirc;ng ch&#7883;u &#273;&#432;&#7907;c. Nh&#432;ng n&#7871;u kh&ocirc;ng ph&#7843;i l&agrave; ng&#432;&#7901;i &#273;&#7847;u ti&ecirc;n, ch&#7853;m m&#7897;t ch&uacute;t, trend s&#7869; ngu&#7897;i, s&#7869; c&#361;, th&#7871; l&agrave; ch&#7859;ng mu&#7889;n &ldquo;&#273;u&rdquo; n&#7919;a.&nbsp;M&#7885;i ng&#432;&#7901;i lu&ocirc;n trong tr&#7841;ng th&aacute;i ch&#7901; trend l&ecirc;n &#273;&#7875; &ldquo;&#273;u&rdquo; ngay v&agrave; lu&ocirc;n. &#272;&oacute; l&agrave; ni&#7873;m vui, l&agrave; s&#7903; th&iacute;ch kh&oacute; b&#7887; c&#7911;a gi&#7899;i tr&#7867;. B&#7855;t &#273;&#432;&#7907;c &#273;i&#7875;m n&agrave;y c&#7911;a x&atilde; h&#7897;i, nh&#7919;ng marketer lu&ocirc;n ph&#7843;i b&#7855;t &#273;&#432;&#7907;c trend tr&#432;&#7899;c, &#273;&#7875; khi m&#7885;i ng&#432;&#7901;i &ldquo;&#273;u trend&rdquo;, m&#7885;i ng&#432;&#7901;i s&#7869; &#273;&#7875; &yacute; &#273;&#7871;n nh&#7919;ng s&#7843;n ph&#7849;m c&#7911;a h&#7885;.C&oacute; l&#7869; xu h&#432;&#7899;ng &ldquo;&#273;u trend&rdquo; n&agrave;y c&oacute; nhi&#7873;u m&#7863;t t&#7889;t, g&oacute;p ph&#7847;n gi&uacute;p content marketing v&agrave; influencer ph&aacute;t tri&#7875;n. Tuy nhi&ecirc;n, &#273;&ocirc;i l&uacute;c, &ldquo;&#273;u trend&rdquo; l&#7841;i l&agrave; m&#7897;t &#273;i&#7873;u kh&ocirc;ng n&ecirc;n l&agrave;m.&#272;&#417;n c&#7917; nh&#432; d&#7883;ch Covid-19 hi&#7879;n t&#7841;i. Trong khi c&#7843; x&atilde; h&#7897;i g&#7891;ng m&igrave;nh ch&#7889;ng d&#7883;ch th&igrave; m&#7897;t b&#7897; ph&#7853;n ng&#432;&#7901;i trong l&agrave;ng gi&#7843;i tr&iacute;, mang danh ngh&#7879; s&#297; l&#7841;i c&#7889; &ldquo;&#273;u trend&rdquo; &#273;&#7875; l&#7845;y ti&#7871;ng.V&iacute; d&#7909; nh&#432; v&#7909; &ldquo;&ocirc;ng b&#7847;u&rdquo; V&#361; Kh&#7855;c Ti&#7879;p, &#273;i t&#7915; v&ugrave;ng d&#7883;ch v&#7873; &#273;&atilde; kh&ocirc;ng ch&#7883;u &#273;i c&aacute;ch ly m&agrave; &#273;&#7871;n khu c&aacute;ch ly c&ograve;n qu&aacute;t n&#7841;t, &#273;e d&#7885;a c&aacute;c b&aacute;c s&#297; n&#7871;u kh&ocirc;ng s&#7899;m x&eacute;t nghi&#7879;m v&agrave; cho ra ngo&agrave;i s&#7869; &ldquo;&#273;&#259;ng l&ecirc;n Facebook&rdquo;. Hay Tr&agrave; My. V&#7889;n l&agrave; m&#7897;t di&#7877;n vi&ecirc;n phim truy&#7873;n h&igrave;nh kh&ocirc;ng m&#7845;y n&#7893;i ti&#7871;ng, nh&#432;ng t&#7915; sau ph&aacute;t ng&ocirc;n &ldquo;Ngh&#297; l&#7841;i n&ecirc;n c&#7843;m &#417;n c&ocirc; vy, d&acirc;n s&#7889; th&#7871; gi&#7899;i &#273;&atilde; qu&aacute; t&#7843;i r&#7891;i n&ecirc;n ch&#7871;t b&#7899;t &#273;i cho r&#7897;ng ch&#7895;", th&igrave; n&#7919; di&#7877;n vi&ecirc;n tr&#7867; n&agrave;y b&#7895;ng &ldquo;hot&rdquo; h&#417;n bao gi&#7901; h&#7871;t.&#272;&oacute; l&agrave; gi&#7899;i ngh&#7879; s&#297;, c&ograve;n nh&#7919;ng ng&#432;&#7901;i d&ugrave;ng m&#7841;ng x&atilde; h&#7897;i b&igrave;nh th&#432;&#7901;ng c&#361;ng c&oacute; nh&#7919;ng h&agrave;nh vi &ldquo;&#273;u trend&rdquo; &#7845;n t&#432;&#7907;ng. Nh&#432; vi&#7879;c b&#7879;nh nh&acirc;n s&#7889; 17 v&#7915;a qua, ph&#7851;n u&#7845;t khi&#7871;n m&#7885;i ng&#432;&#7901;i b&#7855;t &#273;&#7847;u b&agrave;y ra m&#7897;t lo&#7841;t nh&#7919;ng th&ocirc;ng tin gi&#7843; &#273;&#7875; &ldquo;&#273;u&rdquo; c&ugrave;ng. H&#7885; bi&#7871;t &#273;&oacute; l&agrave; tin gi&#7843; nh&#432;ng h&#7885; v&#7851;n mu&#7889;n b&agrave;y th&ecirc;m, h&ugrave;a th&ecirc;m &#273;&#7875; th&#7893;i b&ugrave;ng ng&#7885;n l&#7917;a fake news l&ecirc;n.Suy cho c&ugrave;ng, &ldquo;&#273;u trend&rdquo; t&#7889;t hay x&#7845;u &#273;&#7873;u do ch&iacute;nh m&igrave;nh. H&atilde;y tr&#7903; th&agrave;nh m&#7897;t ng&#432;&#7901;i bi&#7871;t ch&#7885;n l&#7885;c, bi&#7871;t &ldquo;&#273;u&rdquo; &#273;&uacute;ng trend, &#273;&uacute;ng c&aacute;ch.&nbsp;Author: Ho&agrave;ng Ph&#432;&#417;ng Mai</body></html>

Hoàng Phương Mai

“Hãy là một người “đu trend” thông minh”  “Trend” là xu hướng, xu thế, là những biến chuyển trong một vấn đề, hiện tượng xã hội. Còn “đu trend” là khi 

Youth+

TREND: “ĐU TREND”